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How Do I Start A Career In Fashion Management?


What role does a Fashion Manager play?

Fashion Manager develops an innovative strategy that includes marketing, communication and segmentation. He is also responsible for brand image, brand awareness, and brand loyalty. He is responsible for product merchandising, sourcing and exporting, as well as retailing. He forecasts the product's viability and appeal to the target market, and works to increase sales. This ensures that his company is able to generate revenues.

Eligibility Criteria

For Graduation

  • Students must have passed their 12th class in any stream from a recognized board.
  • A GPT (General Proficiency Test) is only open to students who meet the first criteria. Only students who pass the GPT with a minimum of 70% are eligible to interview for personal interviews.
  • All students who pass all rounds are eligible for admission.

For post-graduation:

    • Only students with a minimum of 50% mark in any stream can take the GPT National Level Exams.
    • Students who have scored a minimum of 80% in the GPT National Level exams will be eligible to participate in a personal interview round.
  • All rounds passed by students are eligible for admission to Fashion Management Course for Post Graduation

Management skills required for fashion management:

  • Leadership skills that allow you to make quick decisions and solve problems.
  • To understand your market, target audience, fashion trends, and competitive environment, you will need to have analytical skills.
  • You need to be able to organize multiple projects and still adhere to deadlines.
  • The entire fashion industry cycle and the production cycle are both important.

Fashion Management Courses:

Many colleges offer Fashion Management. Students must select a college that gives them an advantage in the job market. Courses like Fashion Business offer their students:

  • Pioneer in India will not only recognize this area of Fashion & Lifestyle Business Management, but will also offer it to students.
  • AICTE has approved the certification of a college that is accredited at both the National and International levels.
  • Workshops and master classes with industry experts in Fashion, Lifestyle, & Luxury Sectors.
  • The classroom learning is complemented by practical experience through internships and the handling of live industry projects.
  • Comprehensive placement programs
  • Colleges must provide strong work portfolios by offering internships, industry visits, and participation in competitions.
  • The college must provide skills in research methods, updated technical skills and analysis to assess market trends, customer behavior, socio-cultural evolution, and develop apt strategies.
  • Industry-focused curriculum is essential. Students will gain a deeper understanding of the luxury, lifestyle, and global fashion industry through hands-on experience. Students will also learn about the emerging Fashion, Lifestyle and Luxury markets.

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